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Tips for Choosing a Digital Marketing Agency

Hiring a digital marketing agency is one of the most important decisions you can make for your business. A good agency will assess your needs and provide you with solutions– not headaches. They will become responsible for driving traffic to your website, which will ultimately convert to sales.  Each business is unique. So is each …

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The Big Host Backstory: What Every Local Business Owner Needs To Know

Dear Business Owners, The rumors are true. Who hosts your website, how they do it, and where their servers are located can greatly impact your search engine rankings. The implications are astronomical. There are some common issues you’ll have to contend with if you choose to host with big host. First, even a fantastic website …

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Components of an Effective Digital Marketing Strategy

What is a digital marketing strategy? A marketing strategy is essentially a game plan. It’s a comprehensive guidebook for reaching prospective consumers and converting them to loyal customers. A solid digital marketing strategy will evaluate what products or services the company is offering, including brand messaging, data about the target audience, and a variety of …

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